Nike

Nike is a renowned footwear and apparel brand with a global presence, generating over $37 billion in revenue and with stores and retailers distributed worldwide. In addition to the famous line of sports footwear, apparel and accessories, Nike also offers lifestyle clothing and innovative products related to technology and the world of sports in general. Often, in Italy and other countries, you come across an incorrect pronunciation of the brand. It is important to note that the correct pronunciation is not "Naik", but "Naiki", as confirmed in official advertisements and by former CEO and founder Phil Knight. This correct pronunciation reflects the authenticity and essence of the Nike brand, underlining its relevance and prestige in the international panorama of sportswear and lifestyle.

Nike